These past couple weeks have been busier than ever with client inquiries and we have been steadily working to fill our requisitions. While we have been finding and interviewing great candidates, there have been many occasions where we then see those candidates drop out at the last minute or get scooped up by another employer. It leaves us wondering: what’s going on?

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Every summer, we see a lull in active candidates. As none of us have been able to do much due to the pandemic, everyone was outside enjoying the beautiful weather and that lull was even more pronounced.

That said, we normally go through 100 or so candidates before interviewing and finding the few who are worthy of passing over to our clients to interview. But lately we have been going through double that number. It leaves us wondering where the shift is.

The pandemic has changed us all. As everyone stayed at home for most of last year and a half, it occurs to us how disconnected many have become. Working long hours and in a career that doesn’t bring joy is no longer something that some are willing to do. It has shifted the mindset to realize the importance of loving what you do.

How can the real estate industry adapt to this mindset? We need to adjust the way our industry is currently set up. We are often asked about work from home options. In most cases, it’s  not about wanting to be away from an office so much as about creating a balance that has been lacking for so long. Working from home has been a blessing for those of us who were fortunate enough to do so.

The real estate industry should take a look at how it can adapt to allow more of this. There are so many people with children at home and parents need to be there with them in lieu of the expensive childcare that is unattainable for some. A lot of the tasks can be done from home and the industry would benefit from adapting.

On the other hand, real estate has been on fire this year. Thanks to lockdowns and travel restrictions, many people are opting to invest in their homes since that is where they are spending the majority of their time. We have seen the increasing need for assistants and administration staff, yet fewer candidates are available. The industry has always been competitive, but now we are seeing the pressure from an administrative side. Good candidates need to be seen and interviewed quickly in order to secure the hire.

The real estate industry needs to get with the times to attract the kind of employees they are looking for. Candidates want benefits and work/life balance, which are typically hard to come by. Investing in benefits for your employees is an inexpensive way to attract and value your employees. Understanding that they need to rest and recharge after hectic days will go a long way in keeping them productive and happy in their roles.

4 COMMENTS

  1. Good luck proposing changes to a traditional bricks/mortar style brokerage. Massive overhead, lease spaces, copiers, 6-8 admin staff, cleaning crews etc are straight out of the 1980’s and there is little appetite for these old style brokerages to change and face the reality of the times. Look at your monthly bill. Times are great, we’re all making money but let’s not conflate the fact that for most communities (outside of major centres) this industry is stuck in 1988

  2. All real estate admin work except where it needs a licensed registrant by law or authority from local board can be done by subcontract , off site and as @Terry Freeburn said offshore for very little pay. If the author of the article wants to revolutionize the industry is then it is in the process of hiring registered traders.

  3. Employees that can work at home away from the office or the watchful eye of the boss can in most cases today be replaced by a prefect English speaking person in an other country for $2 per hr. The business doesn’t have to worry about severance pay if the want to fire them, no statutory holidays or holiday pay etc. Employees that work from home are basically showi g the employer they can be replaced. And it’s happening. One client I know figured out he could hire 120 people in the Philippines for between $2-4 per mth. Lots of real estate agents and companies have been turning to these virtual employees

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