Phil Soper

In the housing industry we pay particular attention to the behavioural patterns of millennials, those in their mid-20s to late 30s now, because they are the largest population cohort in North American history.

Affordability is simply the symptom – the result of the underlying malady. Canada’s crisis is our meager housing supply. We have far too few roofs to shelter our people.

I have previously spoken to the paradox that interest rate cuts, made in response to economic weakness, can bolster housing markets. Many of our major cities are enduring structurally persistent housing shortages.

With history as our lens, a small handful of leaders stand taller, even in such towering company. George Cormack was such a man. It is with great sadness that I share that he has passed.

Let’s examine the plans of the American online advertising company, Zillow, which has announced that they intend to enter the Canadian market.