by Mark Brodsky | Apr 14, 2022 | Advice for Agents
Whether it was Oscar Wilde or Will Rogers who first said, “You never get a second chance to make a first impression,” they were right. First impressions begin as soon as someone clicks on Google search. Prospects start forming opinions right away, which is why it’s...
by Mark Brodsky | Mar 22, 2022 | Advice for Agents, Columnists, Technology
If you don’t have an account on LinkedIn or you’re wondering what the value is in being there, consider this: Your LinkedIn profile is one of the first things people see when they look you up online. It’s your opportunity to make a great first impression and control...
by Mark Brodsky | Feb 14, 2022 | Advice for Agents
Social media can be an effective marketing tool. However, you must be consistent to build relationships that translate into business. Here are four common mistakes Realtors make with social media and some ways to avoid them: Incomplete profiles: By the time you...
by Mark Brodsky | Dec 7, 2021 | Advice for Agents
There are only a few weeks left until the end of the year. It’s time to get your marketing plans for 2022 in place. Given our clients’ experience, we know that a large portion of your plans must involve online activities. Over the past 18 months, consumers have spent...
by Mark Brodsky | Nov 4, 2021 | Advice for Agents, Featured
As a real estate agent, your database is your goldmine. Though lead generation is important, your best business comes from past clients and their referrals. The challenge is knowing who’s truly engaged. If you’re sending out marketing emails, this information is at...
