10 ideas to deliver the unexpected to your buyers

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For sales and business professionals who truly want to succeed, the only place to operate is in the highest level of value delivery: the unexpected value.

Sales: Just like dating?

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How do you handle the first meeting? Treat the process like a first date. On a date, would you give away all the details of your personal history and previous relationship experiences, along with where you expect to be in six months? Hell no!

Top 3 tips to assemble the best hire for your team

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You may prefer to work solo for your entire real estate career, while others want to build their business by adding talent. If you’re ready to manage a team, there are a few steps you need to take during the hiring process.

3 ways to maximize your email marketing

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What if you could get even more out of your email marketing in three easy steps? How do you reach more people, get more clicks, start more conversations?

What your buyers need to know about radon exposure

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Concern regarding radon levels in houses has received renewed interest in the media lately because people are working from home and attending school virtually.

Make yourself the priority: Self-care for Realtors

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It’s been a rough year and a half since COVID-19 hit, changing our lives forever. Taking care of clients is even more challenging. But before you can meet your client’s needs, you must take care of your own.

Are prospects playing games or just not ready?

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Tracking your efforts is key. Deciphering whether Mr. Prospect is not ready from someone who is playing hard to get will save you time and unwanted agitation. Moreover, some people just don’t know how to say no.

How to handle client objections to staging

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80 per cent of real estate agents believe in the value of professional home staging, but only 20 per cent incorporate it into their business. Let’s talk about some of the primary objections we hear about most often.

A common assumption that ruins reputations

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To gain the business, we might offer a slight extra, “We’ll also throw in such and such.” Or the customer asks for some slight change, which we assure them won’t be a problem. Later we conveniently “forget” about the little extra.

The dreaded question every agent gets asked

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“What exactly do you do all day, anyway?” Think about it. You hire someone to perform an important job, and then you never hear from them. What would you think?